Buying an established blog is a great way to get a head start in making money from blogs. There are many things which the previous owner had already taken care of! Which is why many internet entrepreneurs prefer to buy an established blog rather than developing one! A very important thing to realize while buying a blog is that you should also be comfortable with its niche. Because you should be able to write content as well. The future profitability of the niche and the blog scalability are other factors to be thought of.
Here are 3 Things to review before buying an established blog:
Content is King and the best part of a second-hand blog is the content that comes with it. Depending on its popularity it will also have its own loyal readership base. Apart from humans, the blog is also a big advantage because it has a large number of articles already indexed in Google. In my personal view, a blog that has a minimum of 200 posts should be a good bet.
If you have a good internet business acumen then you would realize that it is always better to buy a blog that already generates revenue. An experienced blogger can tell you how tedious it is to get a blog to a point where it begins making money. Usually, things begin to snowball once y0u reach a certain point in online money making. But reaching there is difficult. So always buy a blog that is already an advertiser eye-candy.
SEO and BackLinks
You as a buyer must also satisfy yourself on the SEO aspects of the site you are about to buy. If there is already a lot of ground work done in building links and optimizing keywords then you as a blogger can focus on simpy writing content. Because managing the SEO aspects as well as maintaing content quality causes a huge time crunch. So to make things easier its better to buy a blog that has a lot of SEO work done on it as well.
In conclusion, the point is that the main requirement whilst buying an already popular blog is that the buyer has to spend a lot of money on them. Although, I am certain that with adequate research there are a lot of bargain deals to be found.
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