Microsoft rebrands itself with a new tag line:“Be What’s Next”

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Microsoft is all set to compete with its rivals Google and Apple and to accomplish its task it has started its rebranding strategy with a new tag line which says “Be What’s Next”.


In its Microsoft Global Exchange event (MGX) the new tag line was revealed. A video clip of new logos of Microsoft products were also shown in a You-tube video which however is being deleted.According to the Microsoft officials these logos are not the real logos of the products but were examples shown to the employees.

We can just hope that the new rebranding strategy followed by Microsoft gives it the much needed boost.

The You-tube video of product logos has been deleted but you can still watch it as Engadget has a copy of it.

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  1. Shekhar Sahu July 23, 2010
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