They say the average modern person is exposed to over 5,000 ads a day. We see ads everywhere we go, on billboards, TVs, shirts, phones, stickers— you name it! As a business owner, why not capitalize on all the ways you can promote your products or services? When it comes to promoting your business, you can stamp your logo or brand on almost anything. To effectively promote it, think of ways you can get your business seen by the largest possible audience. Here are 4 promotional products you should use to promote your business.
Computer and Tablet Products
Virtually all businesses use computers or laptops to run their company. Global economies are now connected through technology and social media. If you’re constantly meeting with clients and other business professionals, you can utilize them to promote your own business in discrete ways.
Gift your clients and employees with convenient, affordable, and practical gifts they’ll be sure to use every day. Creating custom USB drives with your company logo is a great way for you to promote your company. Or, if most of your clients or employees use tablets, you can purchase tablet accessories like smartpens and get them customized with your logo.
Maybe even surprise your clients with a pair of glasses that block blue-light to protect their eyes from screen glare with your logo on the frame. While not everyone will take time to inquire about your company, promotional materials are a good way to simply get your name out to the world and subconsciously enter consumers heads.
Phone Accessories
GSMA Intelligence, a company providing mobile operant data, has a running calculator of how many mobile connections there are worldwide. During the writing of this blog, there are about 9 billion mobile connections. That number is about 1.5 billion larger than the population of the earth! With this many mobile device being registered, it’s apparent that cell phones hold a lot of promotional power. Why not capitalize on that?
With all of these mobile devices worldwide, you can easily promote your business through phone accessories. Everyone likes to add their own personal touch to their belongings to make them more unique. As a business, you can give away phone cases with your logo on it at networking events, in gift baskets, and to your customers and clients. No one wants a shattered screen or broken case after spending hundreds of dollars on their mobile device. Phone cases are a great way to promote your business, get your name heard, and increase your revenue.
Drinkware
Using feasible items to promote your business can help you gain traction across various demographics. How nice is it to have a travel mug or water bottle that keeps your drink cool throughout the day? Everyone loves free items they can use every day. Investing in affordable products to put your crisp logo on to give out at events or in the store can help boost your profits in the long run. You can pair your custom water bottles, mugs, straws, or glasses with decorative coasters. Coasters are an easy way to stamp your logo on a tangible item people can keep and bring home.
Clothing
Creating fashion pieces for people to wear is like creating a walking billboard. I mean, how many times have we seen people walking around with a Coca Cola logo stamped on their chest? Promoting your business through clothing is a smart modern day business practice that’ll help make your company successful. To promote your company through clothing, you have to make sure it’s something people want. Opt for a neutral colored shirt that can match various outfit choices. Next, put a simple and sleek logo on the front. Then, you can use the back of the shirt to write more on your company, your mission, or what you’re trying to promote.
With social media changing the way humans interact with each other and how they shop, you need to know ways to use this to your company’s advantage. You can promote your products on social media in a variety of ways. You can create your own social media page where you display your products. Or, you can try and get in touch with a social media influencer (someone who has a large following) to endorse your business, through a shirt or bottle, to their followers. This way, your business will be displayed to all of their followers and more!
Overall, you can grow your business through various promotional strategies. Get your company name out into this world through a customized computer and phone accessories, water bottles, clothes, and more!